An apple juice manufacturer has developed a new productSolut
An apple juice manufacturer has developed a new product
Solution
Completed ANOVA table
SS
df
MS
F
P value
F crit
Advertising
13172.017
1
13172.017
1.419
0.239
4.020
Marketing
49419.317*2= 98838.634
2
49419.317
5.325
0.008
3.168
Interaction
807.387*2 = 1614.774
2
9280.309*0.087= 807.387
0.087
0.917
3.168
Within
501136.700
54
9280.309
Total
59
SSB for Marketing Approach: 98838.634
Utilizing the same calculation aid, please determine the SS for the interaction component.
The SS for the Interaction Component is: 1614.774
| SS | df | MS | F | P value | F crit | |
| Advertising | 13172.017 | 1 | 13172.017 | 1.419 | 0.239 | 4.020 |
| Marketing | 49419.317*2= 98838.634 | 2 | 49419.317 | 5.325 | 0.008 | 3.168 |
| Interaction | 807.387*2 = 1614.774 | 2 | 9280.309*0.087= 807.387 | 0.087 | 0.917 | 3.168 |
| Within | 501136.700 | 54 | 9280.309 | |||
| Total | 59 |

