Homework Sourse7 A researcher tests five individuals who have seen TV ads f
7: A researcher tests five individuals who have seen TV ads for a particular medication and another seven individuals who had read an ad for the same medication in a magazine. All of these individuals take a multiple choice test about the medication. Do people who see the ads on TV do better on this test compared to those who read the ads in a magazine? What statistical analysis would be used for this scenario ?
7: A researcher tests five individuals who have seen TV ads for a particular medication and another seven individuals who had read an ad for the same medication in a magazine. All of these individuals take a multiple choice test about the medication. Do people who see the ads on TV do better on this test compared to those who read the ads in a magazine? What statistical analysis would be used for this scenario ?
7: A researcher tests five individuals who have seen TV ads for a particular medication and another seven individuals who had read an ad for the same medication in a magazine. All of these individuals take a multiple choice test about the medication. Do people who see the ads on TV do better on this test compared to those who read the ads in a magazine? What statistical analysis would be used for this scenario ?
Solution
The type of test used here is wilcoxon Mann whitney test
Here the samples are independent, the responses are ordinal (multiple choice test)
