Question 1 of 20 O core value Solution 1 The mission of Sout
Question 1 (of 20) O core value
Solution
1 The mission of Southwest Airlines is “dedication to the highest quality of customer service delivered with asense of warmth, friendliness, individual pride, and company spirit.” 2 The planning phase of the strategic marketing process usually results in a marketing plan that sets the direction for the marketing activities of an organization. 3 The marketing department is part of functional level