Social media marketing 1How linkedin is best used for busine

Social media marketing:

1.How linkedin is best used for business?

2.what are the analytics and what do they tell us about Linkedin?

Solution

1. How linkedin is best used for business?

Linkedin is used for business primarily for Aggressive and Passive marketing. There are various ways in which the business is able to use these two strategies, the same has been enumerated below.

Aggressive Marketing

For Passive Marketing - Even when the business isn\'t keen for active marketing on Linkedin it provides lot of advantages for passive marketing listed as below.

2. What are the analytics and what do they tell us about Linkedin?

There are various analytics provided by Linkedin

Company page is divided into 3 sections viz. Updates, Followers and Visitors. The details of analytics provided is given in each section below.

Update Section

Followers

Visitors