You are a financially educated investor and after thorough
Solution
1) Computation of required rate of return on Crandle\'s :-
By using Gordon Growth Model,
Value of stock = D1/ (k - g)
 where:
 D1 = next year\'s expected annual dividend per share
 k = the investor\'s discount rate or required rate of return, which can be estimated using the Capital Asset Pricing Model or the Dividend Growth Model (see Cost of Equity)
 g = the expected dividend growth rate (note that this is assumed to be constant)
Here, given value of the stock = $ 79 per share
Dividend paid (Do) = $4.60
Expected annual dividend (D1 ) = (Do + g) = ($ 4.60+5%) = $ 4.83
Value of stock = D1/ (k - g)
By substituting the values on the above formulae,
$ 79 = $4.83 / k - 0.05
k-0.05 = $4.83/$79
k-0.05 = 0.061139
k = 0.05+0.061139
k = 0.111139
k = 11.11 %
Therefore, required rate of return is 11.11%.

