Answer to be in in paragraph format Summarize why healthcare

Answer to be in in paragraph format: Summarize why healthcare managers benefit from the study of marketing.

Solution

The job of a healthcare manager is to look after the administrative tasks and ensure that all areas of a hospital or a clinic are functioning smoothly. A healthcare manager helps an organization achieve its strategy.

Study of marketing helps the healthcare manager perform his job more effectively. he can provide significant input into the annual marketing plan, specifically: sales forecasts for each product (taking into consideration past history, market trends, competitive activity and required sales effort), allocation of expenses between products.

Study of marketing will also help him create a symbiotic relation between medical department and clinical research department.