Social Business Full Speed Ahead or Proceed with Caution CAS

Social Business: Full Speed Ahead or Proceed with Caution? CASE STUDY Many of today\'s employees are already well versed in communications channels for noticing, deciding on, basics of public social networking using tools such the or acting on information relevant to carrying out Facebook, Twitter and Instag head of the giant software far as to declare that social networking should be the backbone of business applications and that Facebook and an overemphasis on technology. is a good model for how business users should inter Social initiatives in a business are different act with software. ram. Larry Ellison work. However, Gartner also notes that through 2015, firm Oracle, even went so 80 percent of social business efforts will not achieve the intended benefits due to inadequate leadership from other technology deployments. For example, According to Gartner, Inc., 50 percent of large orga- nizations will soon have internal Facebook-like social networks, and 30 percent of these will be consid- ered as essential as e-mail and telephones are today. Enterprise social networks will become the primary implementations of enterprise resource planning or customer relationship management systems are top-down: Workers are trained in the application and expected to use it. In contrast, social business to require more of ols a \'pull\' approach, one that engage

Solution

Management: Many of the employees young and old were accustomed to collaborating and doing business in more traditional settings. They needed to be lured to use social software because of tradition. Unfortunately, only twenty-two percent of social software users believed the technology was necessary to do their jobs. Furthermore, the majority of companies were not providing any incentives to use social networking.

Organization: When trying to set up internal social networks, many companies found that the employees were very resistive to change. Enterprise social networking systems were not at the core of how most of the surveyed companies collaborated. About half of the survey respondents said that internal social networks had “very little impact” on employee retention, the speed of decision making, or the reduction of meetings.

Technology: In the corporate environment, ease of use and increased job efficiency are more important than peer pressure in driving adoption of social networking technologies. A majority of IT professionals consider their own internal social networks to be merely average or below average and the biggest reason they cite is low adoption rates on the part of employees. Content on the networks needs to be relevant, up-to-date, and easy to access; users need to be able to connect to people that have the information they need, and that would otherwise be out of reach or difficult to reach.

NASA’s Goddard Space Flight Center used a custom-built enterprise social network called Spacebook to help small teams collaborate without e-mailing larger groups. User profiles, group workspaces like file sharing, wikis, discussion forums, and groups were included in the platform. Spacebook failed because it didn’t focus enough on people and didn’t take the organization’s culture and politics into consideration. No one knew how Spacebook would help them do their jobs.

The Red Robin hamburger restaurant chain took an “open” approach by inviting its employees to use the social networking system. In turn, these employees invited other employees to use the Microsoft Yammer social network. The company’s CIO saw a movement away from e-mail and collaboration portals such as SharePoint toward social networking and texting. He wanted to let people create conversations, perform status updates, upload and share files, and set up workgroups for small project teams.

In the recent decade, researchers have found it abnormal that a product such as SharePoint has gotten much more attention than others. It is a proven fact that just about every type of technology has their own crowd of strong supporters. However, as for as SharePoint goes, attraction is the most common used today (Callahan 2008). So let’s dive into the question that everyone really wants to know. What exactly is Microsoft SharePoint? And how is this popular product used. SharePoint is a feature of several things mixed all in one strong product. The platform of SharePoint is an ever changing one and constantly developing, leveraging ASP .Net 2.0 and Windows Workflow Foundation (Noel, M, & Spence, C. 2011). It is powerful front end software utilizing tools like SQL 2005 on the backend (Callahan 2008). The different network software is usually installed on a variety of servers to initial communication with different user and clients. SharePoint is made up of two different components which allow this product to work. The first one is the server implantation and lastly the second one is the services on the user ends platform (Noel, M., & Spence, C. 2011).

It is only through the web relationship tools combined with the front end base software enables tremendous incensement in productivity in larger organizations. SharePoint technology lets people or organization work closely together from their base location to share, view, mange documents and post information (Husman, G. 2010). The powerful technology of SharePoint aids resolution making a simpler and faster and also displays and share ideas throughout the world. Key points and features for SharePoint are: managing sites live with partners to better demonstrate customers; sharing information with communities to make it easier for ideas to spread, composites are great need for business solution to do it yourself codes, content makes content management easy, with features like document types, retention polices, and automatic content sorting-and then let people work naturally in Microsoft Office (Noel, M., & Spence, C. 2011). These are just a few of the key factors to different IT organizations for using the SharePoint Technology products. Different features would be search menu bar for end users to find useful information while performing certain task, and also insight to user to located and manage database with in their organization (Husman, G. 2010).

SharePoint provides tremendous amounts of assistances to different IT companies that could be characterized into IT professionals, developers or even end-users (SharePoint 2010). In recent studies of SharePoint, it has been proven that this quality product makes information technology professionals more dynamic. This has provided a more in debt insight into different operations and different features included Centralized Administration web sites, manage and view SP farm server (SharePoint 2010). SharePoint allows you to control over server farms such as, controlling large amount of data and information through improve data management and by using high security (Microsoft.com).

SharePoint Technology had tremendous business success in the last several years, with over 17,000 customers and 100 million licensees sold, 1.3 million dollars in growth revenue there is no software in the markets today for web collaborations (Cawood 2010). SharePoint changed the way business organization work together, offering intergraded platform featuring web portal, collaborations in real time interface, search, and content business management, business forms and intelligence technology (Cawood 2010).

By making changes such as adding store documents, wiki-pages, blog post and WCM pages, SharePoint has had great reviews with end-users (Callahan 2008). In past years, the Microsoft brand has steadily continued to make and deliver the ultimately best products for businesses and making tactical software to serve business needs. \"On May 2010, Microsoft launched SharePoint 2010, the most anticipated release ever, it is designed to deliver the most comprehensive and best productivity experience of business collaboration available today (Cawood 2010)\".

Question:- should all companies implement internal enterprise social networks why or why not

Answer:- If these policies are implemented correctly, some terrific resulted can be obtained by the firms which companies implement internal enterprise social networks for example reducing different types of expenses or shuting doen the underperforming businesses. On the other hand, if these are not implemented correctly, then the chances are there that firm will have to have many difficulties such as security breaches, wastage of company resources and time.

References

Allahan, C. A. (2008). Mastering Windows SharePoint Services 3.0. Indianapolis, Ind: Wiley Pub.

Husman, G. (2010). Beginning SharePoint 2010 administration: Windows SharePoint Services 4 and Microsoft SharePoint Server 2010. Hoboken, N.J: Wiley.

Noel, M., & Spence, C. (2011). Microsoft SharePoint 2010 unleashed. Indianapolis, Ind: Sams Pub.

Cawood, S. (2010, July 26). How to Do Everything Microsoft SharePoint 2010. McGraw-Hill Professional Books.

Collaboration Software for the Enterprise - SharePoint 2010. (n.d.). Microsoft SharePoint 2010.

Gives more understanding and concept of sharepoint benefites in business.

Gerow, M. (2010, April 13). Building Ethical Walls in Microsoft SharePoint | Legal Talk Network. Legal Talk Network.