Short answer no more than 200 words for marketing Why do mar

Short answer, no more than 200 words for marketing

Why do marketers need to create an advertising plan before they initiate a campaign?

Solution

You are lost if you don\'t have a plan !!
In life whatever we do, whatever actions we make, whatever decisions we take all should be backed by plan. Same thing goes for businesses as well where alot of money and future of stakeholders are involved. Hence in businesses marketers create an advertising plan because they need to bring maximum returns and value from the marketing or advertising budgets of theirs. They need to put their resources to the best use hence they need a plan.
They need to spend money in a particular market which it deserves not more than that, hence they would need a plan for that.

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