The question above the blue boxes says Whispers is a brand o

The question above the blue boxes says:

Whispers is a brand of earbuds that provides greater comfort and external noise reduction than the earbuds that come standard with most portable music players. Whispers advertises heavily in magazines directed at individuals who enjoy classical music and who want a premium sound experience. A photo in the ad shows a young person listening while being surrounded by several popular, classical musicians. The implication is that the sound of the earbuds is like being at a concert. The ad copy features detailed information about the product\'s superior specifications compared with standard earbuds. The ad tagline is: \"Great sound is why you buy a premium earbud. Comfort that makes you forget you are wearing them is why you buy Whispers.\"

Several months later, Whispers discovers that its sales have doubled. In addition, the only other premium earbud manufacturer, which does not advertise, also sees an increase in sales. However, the competitor\'s sales increase is only half that of Whispers. Encouraged, Whispers decides to develop a new product—earphones—which will compete with premium earphone brands.

Just as a cue shot in billiards impacts many other balls on the table, advertising affects a variety of things. Among the most important are the value of products, product prices, consumers and businesses, and competition.

Please explain which blue boxes go to the right for each question located in the boxes.

Whispers is a brand of sartuds that provides greater comfort and extemal nose reduction than the eartuds that come standard with most portable music players. Whispers advertises heavily in magazines directed at individuais who enjoy ciassical music and who want a premium sound experience. s that the sound of the earbuds is lke being at a concet. The ad copy features detailed information about the product\'s superior specifications compared with standard earbuds. The ad tagine is: \"Great sound is why you buy a premium eabud Comfort that makes yos torget you are wearng them is why you buy Whispers A phots in the ad shows a young person listening while being surrounded by several popular, classical musicians. The implicaton Severai months laer, Whispers discovers that is sales have doubles, in aodtion, the only other premium earbud manufacturer, which does not advertise, also sees an increase in sales. However, the compestors sales increase is cnly half that of Whispers Encouraged, Whispers decides to cevelop a new prcduct- earphones-which wil compete with premium earphone brands ust as a cue shat in billands mpects many other balils on pre table, advertising sflects a varety of tnings Among the most pcrtant are the vaue of products, produet pnices. consumers and businesses, and competitio Roll over the items listed below to examine the funcions of advertising by Whispers. Then match how each relates to botn & broad economie impact and a speaiie decision by Whispers Efect on prices Unique comton benert Cost of oommun caton Added value eniioen o·phones | Selective demand || Stimulates inovaton on Bonet of Primary demand Advertising inputs and outcomes Descriting why Whispers are better than standard Spending money on advertising r ersn Sales of Whiopers increase muth more than those Success of earbuds campaign leads to the decision o manufacture e erphones

Solution

1. Describing that why whisper is better than standard earbuds: Including comparing specs, Unique comfort benefit

2. spending money on advertising: Cost of communication , Effect on prices,

3. Both whisper and other competitor jump in sales: Benefits of premium earbuds, Primary demand

4. sales of whisper is increased than the other close competitor: Added value, selective demand

5. success of earbuds campaign leads to decision to manufacture earphones: stimulates innovation, Whisper earbuds