How does the tone a written message change as the audience c

How does the tone a written message change as the audience changes? Give examples of communicating the same essential message to different audiences.

Solution

The tone of a written message essentially refers to the attitude of the writer towards its audiences. Tone amounts to the 90% of a message and hence needs to be carefully considered keeping in mind the the audience to whic it is targeted. It is important to note that the content needs to be tailored to signal the same message depending upon the characteristics of the target audience. This is done to ensure the message suits and fits well to the level of cirumstances, situations, expectations of the situation and ofcourse the tone.

In order to make sure the message goes out with the right tone the following set of questions help determine the same

Example for delivering the message \" do the right thing\" targeted at two different audiences

To employees in a factory, a written message near the sink reads

“Wash your own dirty dishes. Your mother doesn’t work here.”

To a first grade class:

\"If you choose to bring in Valentines cards, class, please make sure you have one addressed to each pupil.\"