Why are consumers so willing to rent from RedboxSolutionCons

Why are consumers so willing to rent from Redbox?

Solution

Consumers so willing to rent from Redbox because

1) The offerings provided by redbox are able to meet the Different needs of variety of people

2) It provides a very simple process for renting a DVD.

3) DVDs can be booked online and can be picked later on from the kiosk.

4) Kiosks are strategicaly placed at places where they are easliy accessible and easy to operate or use.

5) These strategic locations are cleverly chosen and mostly these kiosks are placed at grocery stores or near fast food joints and hence making them more visible.