Schlumberger is the worlds leading supplier of technology to

Schlumberger is the world\'s leading supplier of technology to the oil and gas industry. Decisions are made at the center and also as close to the customer as possible. Schlumberger\'s success can be attributed to its use of the strategy.

Solution

The transnational strategy is a blend of the global strategy, the multinational strategy and the international strategy. Each of the these strategies will let Sculumberger to do its businesses at offshore locations and still have distinctive features of each of the individual strategy such as –

International Strategy:

Multinational Strategy:

Global Strategy:

Therefore the transnational strategy blends all these 3 strategies to enable Schlumberger’s global business activities through synchronization, teamwork and interdependence. This strategy trusts the harmony of the center, the operation units and local divisions for capable and active influence of their oil and gas operations. The transnational strategy encapsulates the profits of central coordination of the global strategy along with the local responsiveness of the multinational and international strategy.