What factors would you want to consider in evaluating profit
What factors would you want to consider in evaluating profitability if you were a DVD movie and CD music retailer engaging in a price promotion strategy?
Solution
There are many factors that come into play for evaluating profitability for DVD, CD music retailer while engaging in price promotion strategy.
It will be effective to know the value provided compared to the competitors. An evaluation of this will help to understand its pricing position.
It will also be useful to match the needs of the market and what is being offered.
It will be effective to maximize profits h using guided pricing strategy and match what is being offered.
The strategy can take into account effective campaign planning and marketing plan for the purpose of acquisition process.
As a DVD, music retailer the focus can be on providing unique services for challenging the price established. The strategy can focus on providing rare dvds and music cds that are hard to find. This will increase the attraction for the retail shop and increase its focus. A strong strategy can be defined and competitive analysis will help to align pricing, value proposition and positioning effectively.
