Describe the competitive landscape and explain how globaliza

Describe the competitive landscape and explain how globalization and technological changes shape it.(150 words and no plagiarism,Use website to answer in your own words)

Solution

Competitive landscape is the ecosystem in which a company operates by dealing with other players who also manage their business in the same ecosystem. Today due to several external and internal factors the rules of engagement in the ecosystem keep changing and the advantages and disadvantages for each company vary depending on to which level they are involved in these factors defining the playing field.

Of these factors globalisation and technological changes are two most prominent factors, with globalisation the ecosystem has become bigger, the number of players have increased at the same time the number of partners and vendors as well. It provides better connectivity, scope for faster changes and more options for negotiations and accessing to new markets. So globalisation has both positive and negative effects, the companies who are able to take advantage beat the competition, though in general the competitive landscape has become more crowded .

Similarly technology factors play a very important Role to shape the Competitive landscape these provide access to more resources, faster and at less cost and ability To access 24/7 . So it makes the landscape more open and profitable for the players who can take advantage of these factors.