Which do you feel is the more important stakeholder of the B

Which do you feel is the more important stakeholder of the Better Business Bureau, the business or the consumer? Assume the role of this stakeholder. What steps would you like to see the company take to ensure that you are protected and this ethical misconduct does not happen again?

Solution

Commercial business is the most important stakeholder of the \"Better Business Bureau (BBB)\". BBB provides ethical business practices and high standard which gives a trustworthy environment between seller and buyer for products in markets for setting proper market place standards .

Ultimately, it is in favour of consumer\' s interest by providing necessary information material on business practices.