The Custom Bike Company has set up a weighted scoring matrix

The Custom Bike Company has set up a weighted scoring matrix for evaluation of potential projects. Below are five projects under consideration.

a. Using the scoring matrix in the following chart, which project would you rate highest? Lowest?

b. If the weight for \"strong sponsor\" is changed from 2.0 to 5.0, will the project selection change? What are the three highest weighted project scores with this new weight?

c. Why is it important that the weights mirror critical strategic factors?

2.0 5.0 4.0 2 2 2 3.0 0 0 1.0 3.0 Project 1 Project 2 Project 3 Project 4 Project 5 2 10 10 10 0

Solution

A.

B.

With the change in weight we get

.

C. It is important that the weights mirror critical strategic factors because the most important factor is weighted the highest as they determine the rate of success.And if this does not happen then wrong projects will be selected and hence will not be as profitable as the optimal selection.

	Strong Sponsor	Supports Bus Strategy	Urgency	10% sales from New Proj	Competition	Fill Market gap	Weighted Score (Score * Weights
Weights	2	5	4	3	1	3
Project 1	9	5	2	0	2	5	68
Project 2	3	7	2	0	5	1	57	Lowest
Project 3	6	8	2	3	6	8	99
Project 4	1	0	5	10	6	9	85
Project 5	3	10	10	1	8	0	107	Highest