What strengths did ATT bro g to its joint venture with Uniso

Solution

AT& T through the joint venture with Unisource ( which is considered to be one of the best Telecom service provider across mainland European countries like Sweden. Spain., France, Dutch etc) will definetely give them an upper edge with their target operations in Europe region.This will help AT& T to utilise their resources and technology in European region and will break the European regulator barriers. It was impossitbel for AT&T to sustain in Europe regions without the help of a strong team like Unisrouce in Europe.

This joint venture might create a monoply of market in Europe and it may create a negative impact to the customers. The monopoy of market may results in increasing service cost and other cost based on the sole decision of this joint venture company. This will decrease the bargaining capability of customers. Along with that cultural difference between organisation of AT&T , Unisource might create a gap between their management and it may also affect their overall business operations and its effectiveness adversly

Stragetic deceision for joint venture will help in