What are the operational challenges associated with developi

What are the operational challenges associated with developing new boutique hotels? Boutique hotels have become very big business in the past few years, but many of them fail. What decisions about a new boutique hotel could potentially make or break it?

Solution

Operational challenges associated with developing new boutique hotels:-

1. Boutique hotels are all about uniqueness of their product.Many holtels fails to deliver proper designing and architecture of rooms according to customers an end up creating own personality, image, or identity while utilizing diverse chain hotels.

2. Unable to decide target market.Most of boutique hotel fail because they fail to categorize their customers.

3. Developing a superior customer service.Each customer has some unique demand which needs to be fulfilled failing to meet customer expections can lead to fail in business.

4. Mass customization of tangible good is also a challange in boutique hotel.Its coustmization should end up meeting customer expectations.

5. Maintaing proper supply chain so that service can be delivered to customers in time and also meet the expectations of the customer.

6. Implementation of SERVQUAL model.If this model is not implemented properly in hotel business then the quality of service cannot be achived.

The decisions that can make or break boutique hotel are:-

1. Selection of customer segment can be deciding factor.If one fails to identify its customers properly they cant deliver what they are looking for.

2. Failing to deliver superior and unique customer service cant lead to loss in boutique bussiness.

3. A healthy supply chain can make boutique business grow faster. If hotels starts delivering exactly waht customer is looking for in time it will develop trust among the customers.

4. Failing to meet customer expectations, hotel offering not aligned with customer expectations.

5.  Implementation of SERVQUAL model can lead to higher satisfation level among customers.