BBA Core Assessment Analytic Critical Thinking Skills MGMT
Solution
Simple moving average can be done using 3,4 or 5 years of past data and taking an average of them to arrive at the forecast.
Now, taking 5 year moving average for our calculation:
Forcast for year 6 = average of preceding 5 years sales = (220+245+280+275+300)/5 = 264
Similarly forecast for year 9 = average of preceding 5 years = (360+350+310+300+275)/5 = 319
SImilarly forecast for year 15 = average of sales of year 14,13,12,11,10 = (475+460+450+420+380)/5 = 437
HEnce, using simple moving average the forcast for year 15 = 437(000) units
Weighted moving average:
here we assign weights to different years depending on their relevance and importance:
Here for our calculation, we will use past 3 years for forecast:
the preceding year is 50% weightage, the year befor that is 30% and the year before that is 20%.
Now forecast for year 6 = 50%*year 5 + 30%*year 4 + 20%*year 3 = 0.5*300 + 0.3*275 + 0.2*280 = 288.5
forecast for year 9 = 50%*year 8 + 30%*year 7 + 20%*year 6 = 0.5*360 + 0.3*350 + 0.2*310 = 347
Similarly forecast for year 15 = 50%*year 14 + 30%*year 13 + 20%*year 12 = 0.5*475 + 0.3*460 + 0.2*450 = 465.5
Hence, using weighted average the forcast for year 15 = 465.5(000) units

