Identify Healthcare and Telecommunications business problems
Identify Healthcare, and Telecommunications business problems currently faced and how appling Data Mining process will benefit in finding a solution to the identified problems.
Solution
Business problems currently faced are:
1) Failure to shift business model from minutes to bytes
2) Disengagement from the changing customer mindset
3) Lack of confidence in return on investment
4) Insufficient information to turn demand into value
5) Lack of regularity certainty on new market structures
6) Failure to capitalize on new types of connectivity
7) Poorly formulated M&A and partnership strategy
Data mining is highly profiled. It has the potential to enhance executive information systems. Such enhancement would mean better decision making by management, which in turn would mean better services for customers.
Data mining technology can generate new business opportunities by providing these capapbilities:
-> Automated prediction of trends and behaviours
-> Automated discovery of previously unknown patterns
-> Artificial neural networks
-> Decision trees
-> Genetic algorithms
-> Nearest neighbour method
-> Rule induction
