What are the components of a strong brandSolutionBranding is

What are the components of a strong brand?

Solution

Branding is nothing but the value of the organization, product or services. It portrays character, attributes or qualities which influence the people to take buying decision. Marketing is nothing but promoting a product or services.

Effective marketing contributes to a brand but branding is far more superior than marketing efforts. Marketing may convince people to buy a product but branding makes people loyal customers.

Advertising is a part of marketing strategy that helps in promotion of the product or services to reach to maximum number of target audience. Ads can be presented through television, Internet, social media, blogs, newspaper etc. This helps in building brand image and create brand awareness in people\'s mind.

The five components of strong brand image are: -