Homework SourseMarketing Minutes At the start of each class students will n
Marketing Minutes
At the start of each class, students will need to be prepared to present a marketing minute. To complete this assignment, students must be prepared each week with a real-world marketing example, event, or success story and communicate it to the class in 1 minute. Students should use popular resources such as The Wall Street Journal, Bloomberg Businessweek, Inc., etc. and turn in a brief summary via discussion board. Examples should relate to assigned chapters for that particular week as much as possible. All students will be called on during class each week to give their report. Absent students will not earn any points on this assignment.
Your post each week have to include:
1) Title/topic
2) Body of the message
3) Source(s) used
COMMON ENGLISH SOURCES OF BUSINESS NEWS
USA:
Wall Street Journal— http://online.wsj.com (also has world regional editions)
Bloomberg (Business Week)— http://www.bloomberg.com/
Forbes - http://www.forbes.com/
EUROPE
Financial Times— http://www.ft.com/home/Europe (also has regional editions)
Telegraph (London)— http://www.telegraph.co.uk/
Guardian (London)— http://www.theguardian.com/uk
France24.com— http://www.france24.com/en/
Le Monde Diplomatique— http://mondediplo.com/
Deutch Welle— http://www.dw.de/
Speigel— http://www.spiegel.de/international/
Polish Market Review— http://www.polishmarket.com/
Moscow Times— http://www.themoscowtimes.com/
Sputnik International— http://sputniknews.com/
AFRICA/MIDDLE EAST
www.AllAfrica.com
Business Day (Nigeria)— http://businessdayonline.com/
The East African (Kenya, East Africa)— http://www.theeastafrican.co.ke/
North Africa Journal— http://www.north-africa.com/
Daily News (Egypt)— http://www.dailynewsegypt.com/
Journal of Turkish Weekly— http://www.turkishweekly.net/
Hurriyet Daily News and Economic Review— http://www.hurriyetdailynews.com/
Zaman— http://www.todayszaman.com/home
Economist—Saudi Arabia— http://www.economist.com/topics/saudi-arabia
Arab News— http://www.arabnews.com/category/main-category/economy
Samirad— http://www.saudinf.com/index.htm
Business in Ghana— http://thenewghanaian.wordpress.com/
Business and Financial Times— http://thebftonline.com/
INDIA
Business Review India— http://www.businessreviewindia.in/
Business Standard— http://www.business-standard.com/
Economic Times— http://economictimes.indiatimes.com/
SOUTHEAST ASIA
Business Times (Malaysia)— http://www.nst.com.my/business
The Edge Malaysia— http://www.theedgemarkets.com/
Bangkok Post— http://www.bangkokpost.com/
Thai Financial Post— http://thaifinancialpost.com/
Vietnam Economic Times— http://baogiay.vneconomy.vn
Vietnam Net— http://english.vietnamnet.vn/
Journal of Southeast Asian Economies— http://www.iseas.edu.sg/journal-of-southeast-asian-economies.cfm
Business Times (Singapore)— http://www.businesstimes.com.sg/
Straits Times— http://www.straitstimes.com/
EAST ASIA
International Business Times— http://hken.ibtimes.com/
Economic Observer— http://www.eeo.com.cn/ens/
China Digital Times— http://chinadigitaltimes.net/
South China Morning Post— http://www.scmp.com/frontpage/international
Taipei Times— http://www.taipeitimes.com/
China Economic News Service— http://cens.com/
The China Post— http://www.chinapost.com.tw/
Asahi Shimbun— http://www.asahi.com/english/
Japan Marketing News— http://www.japanmarketingnews.com/
Japan Times— http://www.japantimes.co.jp/
Chosenilbo— http://english.chosun.com/svc/list.html?catid=21
The Korea Herald— http://www.koreaherald.com/
The Korean Post— http://www.koreapost.com/main/index.html
Joong An Daily— http://koreajoongangdaily.joins.com/
CENTRAL AND SOUTH AMERICA
Buenos Aires Herald— http://www.buenosairesherald.com/
Economist—Brazil— http://www.economist.com/topics/brazil
Business News Americas— http://www.bnamericas.com/
Today Columbia— http://todaycolombia.com/
Tico Times— http://www.ticotimes.net/
Inside Costa Rica— http://insidecostarica.com/
Mexico News Daily— http://mexiconewsdaily.com/
Mexico Connect— http://www.mexconnect.com/
Peruvian Times— http://www.peruviantimes.com/
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Solution
1. Nokia officially announces acquisition of Alcatel-Lucent in mid of January
Nokia is expected to officially announce the acquisition of Alcatel-Lucent, which was announced in April,2015.According to the source the details of the deal is expected to be will be announced in mid-January after the finalization of all legal matters.
This acquisition is will give Nokia power in the field of networking and communications solutions market and will also increase its global market share and size of its business. The acquisition is also expected to strengthen the company as French company Alcatel-Lucent is a key player in the field of communications and networking.
Source: www.businessdayonline.com
2. Sale of Tata Motors rise 10% in January
Tata Motors BSE 0.49 % reported 10 % rise in sales of 47,034 units in January where it was 42,595 vehicles in last year.
Domestic sales of Tata Motors\' commercial and passenger vehicles rose by 7% January, 2015.
Source: www.economictimes.indiatimes.com
3. Motorcycle use Scrap from India’s First Aircraft Carrier
Bajaj Auto Ltd. India’s second biggest motorcycle maker, unveiled a model called 150ccV. They say it contains metal from India’s first aircraft carrier, INS vikrant. The company revels in Television advertisement that they took metal from vessel, and gave a new face by melting it.
Source: www.boomberg.com
4. DoubleTree By Hilton Enters Colombia With Two New Hotel In Bogotá
Hilton announced two franchise license agreements to convert two Hoteles Cosmos hotels into DoubleTree by Hilton Bogotá Parque 93 and DoubleTree by Hilton Bogotá Calle 100 .They are expected to open in 2015 December and 2016 February. Both hotels will be operated by Cosmos Hotels; Colombia’s is recognized hotel brands since thirty years
Source: www.todaycolombia.com
