The company to research on is Starbucks Coffee The Final Por

The company to research on is: Starbucks Coffee

The Final Portfolio Project for this course is a 5-page academic research paper. For this assignment, create a Knowledge Management program for your organization or an organization of your choice from the Internet. The Knowledge Management program must demonstrate a synthesis of the concepts covered throughout the entire course.

In this project, you will describe how you would transform an actual organization (Starbucks Coffee) into a more knowledge-based organization.

Please note: You will need to write a \"prospective\" report that describes how you would go about designing a Knowledge Management system for such an organization if you were given the opportunity. Your report should address the Knowledge Life Cycle and the four pillars of Knowledge Management.

Incorporate the following points into your report:

Describe how you will change the organization to be more aligned with what you believe are the top three principles from second-generation Knowledge Management.

Propose how you will change the organization to encourage knowledge processing and improve the quality of knowledge in the organization.

Reference provided below- Also please provide citation for the Articles on Starbucks Coffee

Collison, C., & Parcell, G. (2004). Learning to fly: Practical knowledge management from leading and learning organizations (Updated ed. with free CD-ROM). West Sussex, UK: John Wiley & Sons Limited/Capstone Publishing Limited.

(THE ARTICLES WILL COME FROM YOU, THERE ARE NONE PROVIDED)!!!

Solution

Starbucks can make use of effective corporate web portal.

The system can be created into a knowledge based system with the help of customer knowledge focusing on customer needs, motivations, perceptions and customer buying power. Differentiation strategy can be utilized with ways to retain and win customers. Social Media in this case can be used effectively for developing unique strategies.

The understanding of process knowledge and best practices along with financial knowledge will help to integrate financial knowledge. Knowledge management becomes important for sustaining success and competitive advantage. It is important for creating highest impact of business and effective employee strategies can be used for employee empowerment programs. The leadership approaches and innovative technologies to keep track of information will be useful. Knowledge management helps in strategic development.

KM is a process that helps for activities to carry important elements of organization and KM strategy and operations. It is necessary for capturing knowledge and organizing it effectively. The creation and knowledge management development is necessary feature (Dul,
Ceylan, and Jaspers 2011; Nonaka 1991, 1994; Nonaka and Takeuchi 1995; Pan and Scarbrough,
1999). It is important for the survival of any organization.

Training and on boarding methods can be cultivated and revamped with focus on building the employee and mentor relationship.

Social Media is currently used by Starbucks for transforming the customers into active participants of innovation and knowledge sharing. Social Media and unique platforms can be used with viral videos to encourage knowledge management. There can be a value of originality added to it.