A manager has been allotted 8000 to spend on the development

A manager has been allotted $8000 to spend on the development and promotion of a new product. It is estimated that if x thousand dollars are spent on development and y thousand dollars on promotion, approximately f(x,y)=74x^(1/2)*y^(3/2) units of the product will be sold.

a) How much money should the editor allocate to development and how much to promotion in order to maximize sales?

Development (x):
Promotion (y):

Solution

x+y = 8000

Maximize f(x,y)

We have:

f(x,y) = 74x^(1/2)*y^(3/2) = 74x^(1/2)*(8000-x)^(3/2)

df/dx = 74(1/2 x^(-1/2)(8000-x)^(3/2) - (3/2)x^(1/2)(8000-x)^(1/2)) = 0

37x^(-1/2)(8000-x)^(1/2) (8000-x-3x) = 0

8000-4x = 0

x = 8000/4 = 2000

y = 8000 - x = 6000

Thus:

Development (x): 2000
Promotion (y): 6000

A manager has been allotted $8000 to spend on the development and promotion of a new product. It is estimated that if x thousand dollars are spent on developmen

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