How can B2B systems be integrated with IS infrastructure tha

How can B2B systems be integrated with IS infrastructure?

thanks.

Solution

Using hybrid systems with clearly defined interfaces for communication between B2B systems and information systems infrastructure . Through the use of databases , softwares and servers which can act as repositories and facilitators to provide speed and access to Social , Mobile , Analytics , Ecommerce , Digital Marketing and Cloud technologies in real time .So , depending on the budget and need of the organization ,it can be achieved through several products available in the market or internally for simple needs .

1. Identifying the purpose of such an integration .
2. Making sure the correct resources are in place including people , budget and processes .
3. Choosing the correct solution for integration .viz. CRM , ERP , SCM etc.
4. Generating support of employees and top management .

CRM is for customer management , sales process handling , real time reporting , increased marketing efficiency , improved customer service and sales . eg. CRM from salesforce .

SCM for vendor management , customer management , logistics management ,

ERP can be used for all round business needs for all operations optimization and work flows or each department concerned . eg. ERP from SAP .

Other tools like SAS , SPSS etc. are used for analytics .