storytelling is an important part of online gaming environme

storytelling is an important part of online gaming environments. In about 100 words, compare the role storytelling plays in online games to the role it could play in product marketing and promotion.

Solution

We all live in a transmedia world, meaning that we can now easily move
from mobile phone to computer to television often all at the same time with the scores of new digital marketing communications channels opening up to marketers every day, it appears like that those channels with entertainment value are catching on. Transmedia storytelling method takes this as a advantage by spreading
different parts of a story across multiple media and allowing the audience
to become participants in integrating the pieces. So,one could have characters
from a television show tweeting about what they are doing during the week in real
time in between episodes.They are seeing new marketing tactics that distribute entertainment
value and engage followers across multiple channels.

In many cases, that is some form of entertainment whether product
placement on a favorite television show or your own original compelling
content that makes people want to give you their most valuable commodity
their time and attention.