s Questions Assume a The second phase of the Ghosn plan does
Solution
1
Calculation of average prices of vehicle sold in 1999
Sales revenue (in Japanese yen) - 6.3 trillion or 6300000 million
Units produced-1.3 million
Average price( in Japanese yen) =630000 million/1.3 million = 4846154 or 4.846 million.
2
Calculation of variable cost of Nissan in 1999
Sales Revenue(in yen)
6300000
million
loss
-30000
million
Revenue generated from sales of automobile is 70% of total sales which is 6300000 million japanese yen. The balance 30% sales is generated from other income. Thus Total sales is 70% of total sales=6300000 million
Therefore total sales is (6300000 million*100)/70 which is equal to 900 billion japanese Yuan
Variable cost =sales-Profit-Fixed cost
=900+30-Fixed cost
= 930 billion*
* This figure is to be further deducted from fixed cost viz finance/interest cost, depreciation, executives’ salary ,figures of which are not given
Variable cost =sales-Loss-Fixed cost
= 633 billion*
* This figure is to be further deducted from fixed cost viz finance/interest cost, depreciation, executives’ salary ,figures of which are not given
Calculation of target variable cost in 2000
Profit has been taken as operating profit which is 100 billion japanese yuan
Target Units
1.65
million
Profit
100
Average price/unit(in Japanese Yen)
4.846
million
Revenue target fro sales of vehicles(in Japanese yen)
799.59
billion
Revenue generated from sales of automobile is 70% of total sales which is 799.59 billion japanese yen. The balance 30% sales is generated from other income. Thus Total sales is 70% of total sales=799.59 billion
Therefore total sales is (799.59 billion*100)/70 which is equal to 1142.271 billion
Variable cost =sales-Profit-Fixed cost
=1142.271-100-Fixed cost
= 1042.271 billion*
* This figure is to be further deducted from fixed cost viz finance/interest cost, depreciation, executives’ salary ,figures of which are not given
3) Market share of Nissan is 19% in 1999
Vehicles produced( in units is 1.3 million
So total size of vehicle market in Japan( say X) in 1999 is:
19% of X = 1.3 million
X= 6.842 million units
4
Calculation of effect of operating profit if variable cost is reduced is presented in the following table through the use of operating profit ratio which is given by operating profit divided by sales:
Variable cost target as in 2000(In Japanese Yen)
699.59
billion
Variable cost @95% of the above target (In Japanese Yen)
664.61
billion
Operating Profit (In Japanese Yen)
100
billion
Sales revenue (In Japanese Yen)
1142.2711
billion
Operating Profit (In Japanese Yen)
8.75%
1 Sales revenue comes from 70% from sales of vehicles and other income
70% of sales(targeted variable cost) is taken from 2000 i.e.799.59 billion comes from sales of vehicles.
Thus total sales is 70 % of X =799.59 billion
=1142.71 billion
| Sales Revenue(in yen) | 6300000 | million |
| loss | -30000 | million |


