Go For It Inc is in the process of forecasting the sales gro

Go For It, Inc. is in the process of forecasting the sales growth rate for their early-stage venture specializing in the production of durable running shoes. Go For It predicts a .2 probability of an 80% growth in sales, a .3 probability of a 60% growth in sales, a .4 probability of a 40% growth in sales, and a .1 probability of a 10% decrease in sales. What is the expected sales growth rate of the venture?

a. 47% b. 49% c. 51% d. 53%

Solution

0.80

Probability (A) Growth (B) (A) x (B)
0.2

0.80

0.2 x 0.8 = 0.16
0.3 0.6 0.3 x 0.6 = 0.18
0.4 0.4 0.4 x 0.4 = 0.16
0.1 -0.1 0.1 x -0.1 = -0.01
Expected sales growth = 0.16+0.18+0.16-0.01 = 0.49 or 49%
Go For It, Inc. is in the process of forecasting the sales growth rate for their early-stage venture specializing in the production of durable running shoes. Go

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