Homework SourseBusinesses particularly those in the food preparation indust
Businesses, particularly those in the food preparation industry such as General Mills, Kellogg, and Betty Crocker regularly use coupons as a brand allegiance builder to stimulate their retailing. There is uneasiness that the users of paper coupons are different from the users of e-coupons (coupons disseminated by means of the Internet). One survey recorded the age of each person who redeemed a coupon along with the type (either electronic or paper). The sample of 32 e-coupon users had a mean age of 32.5 years with a standard deviation of 12.3, while a similar sample of 26 traditional paper-coupon clippers had a mean age of 37.6 with a standard deviation of 5.6.
Find the degrees of freedom for unequal variance test. (Round down answer to nearest whole number.)
State the decision rule for 0.10 significance level: H0: e = p; H1: e p. (Negative amounts should be indicated by a minus sign. Round your answer to 3 decimal places.)
Compute the value of the test statistic. (Negative amount should be indicated by a minus sign.Round your answer to 2 decimal places.)
Test the hypothesis of no difference in the mean ages of the two groups of coupon clients. Use the .10 significance level.
| Businesses, particularly those in the food preparation industry such as General Mills, Kellogg, and Betty Crocker regularly use coupons as a brand allegiance builder to stimulate their retailing. There is uneasiness that the users of paper coupons are different from the users of e-coupons (coupons disseminated by means of the Internet). One survey recorded the age of each person who redeemed a coupon along with the type (either electronic or paper). The sample of 32 e-coupon users had a mean age of 32.5 years with a standard deviation of 12.3, while a similar sample of 26 traditional paper-coupon clippers had a mean age of 37.6 with a standard deviation of 5.6. |
Solution
